- The products must be Visible in Catalog*.
- The products must be Enabled.
- Product must have a stock Quantity.
- The product must be set to In Stock.
- The product must be assigned to the target Category (if you want that product to list in that specific category).
- If using multi-website mode (or if you imported the products through Data Flow), the products must be assigned to the target Website.
- You must clear your Cache/Indexes, just to make sure.
*You may set Visible in Catalog/Search to display in Search as well.
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